It was 9:42am, the team of all agency partners- PR, Media, Advertising, etc. - had been waiting for the VP of Marketing for almost an hour when she stormed in, unapologetically, and positioned herself at the head of the table. She looked around the conference room and asks, “why are all of these people here?” A brand team member leaned over and whispered, not quietly enough, “they are here to present the marketing plan to you…” But all we heard was, she doesn’t care about thi